Manchester City Football Club - Citylive
CityLive was an event for 5000 fans held at Manchester Central. The event combined a team launch, trophy cabinet and season celebration with live music and fan engagement throughout.
Initial meeting
We were asked by our friends at Beyond90 to collaborate on the creation and delivery of CityLive, an ambitious fan event which brought together fans pre-season to give them a fisrt peak at what the year had in store.
The event had an incredible attendance and fan feedback was huge. Live performances by Johnny Marr, Jason Manford and a pyrotechnic finale brought energy to the new season.
Creating the
Event Brief.
Challenge
How do we orchestrate and script a full season review, launching the new team, bringing in fans to feel part of the event, player and manager interviews and a music performance into one cohesive event.
Deliverables
Delivering a stage design, screen layout, lighting plan, full scripting, showcalling, lighting and pyrotechnics design and leading the event delivery.
Deadline
We had a deadline of 6 weeks from initial briefing to 5000 fans singing Blue Moon.
We have worked together on several events with Manchester City Football Club including club parades, store launches and fan events such as CityLive. The expert guidance on delivering shows is highly valued.
Who we are
We are a trusted live-experience partner for global brands who need things done properly, without fuss. Calm under pressure and detail-driven by nature, we work as an extension of your team to make complex events feel effortless.
Who we do
We design and deliver live events that combine intelligent creativity with rigorous planning. From strategy and content to production and on-site delivery, we take responsibility for the details so you don’t have to.
Our mission
Our mission is to create live experiences that connect people meaningfully and stand up to scrutiny at every level. We exist to remove pressure from our clients while delivering work they’re proud to put their name to.
Next steps...
If you are interested in delivering a creative project please do get in touch.
Pictured. Johnny Marr performing at City Live
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